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Conference Agenda
Note: Agenda times and events are tentative and may be updated as conference plans are finalized closer to the conference dates.
All events at the Grand Amway Plaza Hotel will take place on the Historical Pantlind Side of the Hotel
Monday | August 26, 2024
Travel / Arrival Day
4:00PM | GardenComm Board of Directors & Leadership Brainstorm Meeting | Networking Room | Imperial Ballroom - 1st Floor
5:00PM - 8:00PM | Networking Room will remain open to catch-up with fellow GardenComm members and meet New Conference Attendees | Networking Room | Imperial Ballroom - 1st Floor
Tuesday | August 27, 2024
- Cannabis Communications: Insights for Horticultural Content Creators | Vandenberg Room A - 2nd Floor
- Amazon Affiliates: Strategies to Boost Your Earnings | Vandenberg Room B - 2nd Floor
- Garden Vlogs: Social Media Strategies for Growth | Governor's Room - 2nd Floor
- Unearthing the Hidden World: The Rhizosphere Revealed | Vandenberg Room A - 2nd Floor
- From Fears to Cheers: A Guide to Short Form Social Media Content Creation | Vandenberg Room B - 2nd Floor
- Avoiding Common Mistakes in Eco-Conscious Gardening Communications | Governor's Room - 2nd Floor
11:40AM - 1:45PM | Lunch On Your Own
- Growing Your Personal Brand: How to Standout on the Social Media Landscape | Vandenberg Room A - 2nd Floor
- Marketing Your Book: Proven Strategies from a Publishing Professional | Vandenberg Room B - 2nd Floor
- Repurposing Your Content: Maximizing Reach Across Digital Platforms | Governor's Room - 2nd Floor
Wednesday | August 28, 2024
8:00AM - 9:00AM
- Assisted Plant Migration Helps to Expand Our Native Plant Palette for Climate Change | Vandenberg Room A - 2nd Floor
- Plant Expeditions: Discovery and Insights for Horticultural Professionals | Vandenberg Room B - 2nd Floor
- Personalizing Your Content: Navigating the Garden Content Journey | Governor's Room - 2nd Floor
9:10AM - 10:10AM
- Moving Beyond Social Responsibility: Green Industry Businesses Look to Measure Sustainable Efforts and Global Impact | Vandenberg Room A - 2nd Floor
- Digital Content Contracts: Navigating Garden Brand Partnerships for Social Media Creators | Vandenberg Room B - 2nd Floor
- Horticultural Science: Connecting Audiences with Plant, Gardening, and Landscape Insights | Governor's Room - 2nd Floor
- Nature's Partnerships: Native Plants and Pollinators | Vandenberg Room A - 2nd Floor
- Power of Pinterest: Reach New Audiences and Grow your Garden Business | Vandenberg Room B - 2nd Floor
- Lessons from Our Ancestors: How Slavery Help Shape Today's Horticultural Practices | Governor's Room - 2nd Floor
- 11:30AM - 12:00PM Sponsors Presentations
- 12:00PM - 12:45PM Lunch Served
- 12:45PM - 1:45PM Sponsors Presentations
- Food Insecurities: How Communicators Can Make an Impact | Pantlind Ballroom
- 6:30PM Check-In | Cocktails
- 7:00PM Dinner
- 8:00PM Honors and Awards
9:00PM-10:00PM Banquet After Party | Pantlind Ballroom - 2nd Floor
Thursday | August 29, 2024
6:30AM - 8:00AM | Networking Room Open | Imperial Ballroom - 1st Floor
6:30AM - 7:30AM | Continental Breakfast | Networking Room | Imperial Ballroom - 1st Floor
7:30 AM – Buses depart
8:10 AM - 8:40AM – Private Garden
8:45 AM - Buses depart
9:00 AM -9:45 AM - Windmill Gardens, downtown Holland, MI
9:50 AM Buses depart
10:00 AM - 11:00 AM Walters Gardens (snack and drinks)
11:05 AM - Buses depart
11:15 AM -12:20 PM - Garden Crossings – tour and shopping
12:25 PM - Buses depart
1:00 PM - Spring Meadow Nursery, welcome and lunch sponsored by Proven Winners®
1:30 PM -2:30 PM - Production tours
2:45 PM - Buses depart
3:00 PM – 3:30 PM - Ottens Garden
3:35 PM - Buses depart
3:45 PM – 4:15 PM - Anderson Garden
4:20 PM - Buses depart
4:40 PM – 5:15 PM - Saltsman Garden
5:20 PM - Buses depart
5:30 PM - 7:25 PM - Spring Meadow Trial & Display Gardens at Deppe Residence, including group photo, tapas stations and cocktails
7:30 PM - Buses depart, back to Amway Grand Plaza by 8:15 PM
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Friday | August 30, 2024
Check Out / Depart (or Optional Garden Tour)
8:00 AM - 6:00 PM Optional Garden Tour $75 Fee is not included in the All Access Pass. Spaces are limited for first 50 attendees - Register Now!
8:00 AM - Bus departs
8:15 AM - Michigan State Grand Ideas Garden (GIG) –bagels and coffee
9:30 AM - Bus departs
10:00 AM - Fossel Grounds
10:45 AM - Bus departs
11:00 AM - Rebecca Finneran Garden
11:45 AM - Bus departs
12:00 – 3:00 PM - Meijer Gardens and Sculpture Park, lunch
3:15 PM - Bus departs
3:30 – 4:00 PM - Shannon Sprague Garden
4:15 PM - Bus departs
4:30 - 5:15 PM - Calvin University Ecosystem Preserve and Native Gardens
5:30 PM - Bus departs
6:00 PM - Arrive at hotel, dinner on your own
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