Conference Agenda
Wednesday | October 18
All times are EST
1:30 PM - 1:50 PM - GardenComm Welcome | What's new at GardenComm for 2024
1:50 PM - 2:00 PM - Break
2:00 PM - 2:50 PM - Sessions
- A Plant Geek Life Story - Michael Perry, moderated by Maria Zampini
- Promoting Your Book - Lynne Golodner
2:50 PM - 3:00 PM - Break
3:00 PM - 3:50 PM - Sessions
- Maximizing Organic Reach on Instagram Using Video- Sean & Allison McManus, Perla Sofiá Curbelo-Santiago, Noelle Johnson, and Helen Lawson
- Mastering Webinars: Elevate Your Brand & Audience - Richard Restuccia
3:50 PM - 4:00 PM - Break
4:00 PM - 5:00 PM - Networking Groups
- Speaking - Toni Gattone
- Content Creators - Jo Ellen Meyers Sharp
- Podcasters/Broadcasters - C.L. Fornari
- Writers/Authors - Teri Speight
- Influencers - Derek Haynes
- Marketers - Natalie Carmolli
- Educators/Extension - Denise Schreiber
- Green Industry - Maria Zampini
- Sustainability - Amy Mullen
- Photography - Danae Wolfe
- Video - Adriana Robinson
5:00 PM - 5:15 PM - Break
5:15 PM - 6:15 PM - NGB - New Varieties for 2024 with Diane Blazek and Live Q&A
Thursday | October 19
All times are EST
2:00 PM - 2:50 PM - Sessions
- AI Chat Technology: How To Use It For Your Benefit - Peter Wigren
- Podcasting: Basics and Beyond - Carol Michel and Kathy Jentz
2:50 PM - 3:00 PM - Break
3:00 PM - 3:50 PM - Sessions
- Honey, Who Shrunk the Shrubs? - Natalie Carmolli
- Copyright Law - Joe Perry of Perry Law
3:30 PM - 5:00 PM - Pitch the Editors | Pre-Scheduled Sessions with Editors
3:50 PM - 4:00 PM - Break
4:00 PM - 4:50 PM - GardenCommUnity - A look at the NEW Member Community Platform - Chris Sabbarese
4:50 PM - 5:00 PM - Break
5:00PM - 6:30PM - Storytelling - A Celebration of Storytelling and its importance in Garden Communications
Friday | October 20
All times are EST
1:00 PM - 1:50 PM - GardenComm Q&A | Your questions answered live
1:50 PM - 2:00 PM - Break
2:00 PM - 2:50 PM - Sessions
- Horticultural Accuracy in the Age of Influencers - Derek Haynes
- Email Marketing Strategy - Christy Page
2:50 PM - 3:00 PM - Break
3:00 PM - 3:50 PM - Sessions
- Native Plants: Facts and Fallacies - Carol Reese
- Moving UP in Garden Communications: Elevator Speeches, One Sheets and Working A Trade Show - C.L. Fornari & Diane Blazek
3:30 PM - 5:00 PM - Pitch the Editors | Pre-Scheduled Sessions with Editors
3:50 PM - 4:00 PM - Break
4:00PM - 6:30PM - Open Networking first hour followed by the After Party with Prizes
